We Maximize Your Conference ROI with Tailored Attendee EngagementHi There. We’re Conference Connect. An Experienced Team Of Marketers + Sellers Who Turn Conference Attendees Into Warm Leads Who Convert.
Don’t worry about letting expensive trade show leads fall through the cracks because you’re busy with other things. We’ll do the heavy lifting for you.We’re hyper-focused on helping our clients boost conference ROI by warming leads with timely, personalized communications. Meet Our Team
After Chelsey attended countless conferences, she realized that success often depends on how quickly and effectively you follow up with leads.
She developed a system to handle high volumes of leads and book second meetings, knowing that timely communication is crucial to securing future business. With this approach, she was able to book second meetings with 35% of booth attendees and close 70% of those meetings.
Chelsey and Julie founded Conference Connect to bring this proven strategy to other exhibitors, helping them maximize their conference ROI and grow their business.
Julie Sewell
Chelsey Roney
Our Communication Strategy for Attendee Conversion
Conference Connect Guarantee:Our process will generate revenue. If you don’t make your investment back, we will refund you.
Before the ConferenceSource and verify email addresses from the attendee list.
Send an introductory email about your booth's location and highlights.
Deliver personalized messages via conference app to high-value leads
During the ConferenceActively ping additional attendees in conference app to encourage booth visits.
After the ConferenceLaunch an email nurture campaign for attendees who visited your booth.
Initiate a separate email campaign for those who missed visiting your booth.
This process meaningfully increases revenue and saves dozens of hours.Boost Booth TrafficOur targeted communication strategies have been shown to boost booth traffic, ensuring our clients stand out in crowded conference spaces.
Enhance Post-Conference Follow Up SuccessEffective post-conference campaigns by Conference Connect result in an increase in follow-up response rates, keeping potential leads warm and more likely to convert.
Improve Lead Conversion RatesConference Connect clients have seen a higher lead conversion rate compared to standard follow-up methods, significantly enhancing ROI from conference participation.
Conference Connect Guarantee: Our process will generate revenue for you.If you don’t make your investment back, we will refund you.
Ready to partner on your next conference? To initiate our collaboration, begin by securing your spot with a deposit. Following this, we'll schedule an in-depth, one-hour session. This deep dive is designed to thoroughly understand your company and your specific objectives for the conference. During this meeting, we'll discuss our process in detail and explore how we can align our strategies with your goals.
FAQs
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We aim to better the following metrics: pre-conference engagement, booth traffic, lead conversion rates, post—conference follow-up response rates, overall customer acquisition and long-term business relationships.
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We scour the internet for public email address listings. Then, we verify these emails to make sure we are sending to good emails.
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We collaborate with you to infuse your brand’s narrative into every message, creating more than words – we create experiences. Our meticulous editing aligns each communication with your standards, ensuring approval before sending.
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You can provide the Conference Connect Team with appropriate edit level access in your CRM tool so we can build out the emails on your behalf. This way you’ll have access to them at all times and will ingest interaction data. Alternatively, we can use our own CRM if you don’t feel comfortable providing access.
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By comparing email open rates and booth attendance rates to industry/conference standard and long-term closes to your typical conference close rate.
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Between 1-5 months in advance. Our calendar does tend to book out. The farther ahead we can reserve space for your project, the better! We start building out campaigns as far out as 2 months in advance, but can work on tighter timelines.
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Yes!
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We do not typically respond to emails after the first communication, but we can accommodate this request if needed.